how i sell clothes online photos, listings, shipping + more

instagram ➭ @best.dressed

So last week i did a gigantic closet clean out and i decided to get rid of like literally half of the clothes that i own so i thought this would be the perfect opportunity to show you guys the behind the scenes of how i take photos how i make listings how i ship and fulfill those orders whether you guys are just getting rid of a couple used pieces of clothing in

Your wardrobe or you want to start a business selling vintage or handmade clothing i hope that this helps you guys out so in order to make my modeling more efficient i always start by sorting my clothing that i’m going to shoot into categories so like here i have jackets then i have a bunch of shirts so that way i can just try on top after top after top and i

Don’t have to change out my pants or if they’re jackets i know that i could keep like a neutral shirt and a neutral pair of pants on and just swap out the jackets so it minimizes our total amount of changing over here i have my dresses and skirts which i also sort by length so first i have my mini dresses then i have midi skirts and midi dresses and then i have

Maxi dresses and this is because in order to photograph those different lengths of clothing i’m going to have to move the camera so i want to minimize the amount of times i have to move the camera as well and reframe everything so first i just have one set shot that goes up to like my thigh for all of my mini dresses then i move the camera back and i can shoot

My midi dresses so the camera will probably cut off around my ankle and then i’ll have to move it all the way back and get a full body shot for my maxi dresses honestly trying on your clothing and modeling it does turn into a lot of work so i really like this system to streamline everything when possible so here is how i set up everything to take photos obviously

Over here i have my rack of all the clothing i’m going to shoot then next to it i have my camera on a tripod i always like to shoot my photos near a big window so that i get a lot of natural light bouncing off and my photos look nice and glowy to get the highest quality photos possible i do like shooting them on my dslr i know this is fancy so not everybody has it

You could totally also take these on self timer on your iphone um let me actually show you real quick okay what i used to do with my phone was to grab a stool or a chair or a tabletop whatever you have that’s kind of waist height then you put a box or a basket on top of it then you can place your phone on your little pseudo tripod and you can kind of just adjust

The angle of your phone against this basket to get a flattering angle on yourself then you can obviously do self timer take that photo take a step back strike a pose and there you go an extremely flattering self-timer photo of yourself okay anyways back to my dslr what i do is i put it on self-timer mode and i have it take 10 photos one every two seconds i find

That that gives me just enough time to strike a couple different poses have a couple unflattering photos but i’ll still end up with around three or four good ones that i can use for the listing i also set my camera aspect ratio to be a square since all the photos on my website are squares and if you’re selling on something like depop or poshmark you’re also always

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Going to want your photos to be cropped to squares anyway so as you can see here everything is pre-cropped to be a square which is really nice because i can figure out my composition i can figure out what’s in frame and i also then later don’t have to edit every photo individually on my computer and try to prop it manually alrighty let’s take some photos so for

Every piece of clothing i try to get four basic angles at least a front shot a side shot a back shot why is this sound so sexual and a close-up where my head is cropped out and you can kind of see the item of clothing in more detail and then occasionally i’ll also throw in like a fun pose to change things up if i have a couple extra photos left on the self timer

Before it runs out for some of these tops you just have to like shimmy your bra straps to make it work because it takes way too much time to change into the proper bra for every single top so you know what you can’t see it in the photos it works as you might begin to notice here i tend to strike very similar poses for each piece of clothing since the more you

Do this the more you figure out what your best angles are and it becomes almost like an automatic motion if it’s a top like this that i would style a certain way i like to take one photo with just the top plain and simple so people know what it looks like normally then i’ll like tie it up tuck it in tie it in a knot all of that styling stuff so people have an

Idea of like how to make it look cute and how i would prefer to wear it no matter what i always tilt my shoulders and hips to add a more dynamic feel to the photo rather than just standing straight up and down which can look a little bit stiff i also usually try to figure out a way to occupy my hands whether that’s holding them gracefully at my crotch like so

Putting one in my pocket playing with my hair or just kind of flailing them about it’s always an art trying to put a turtleneck on and not smush off your makeup i have emerged relatively unscathed if it’s a black top like this one i always want to make sure that i shoot it with some colorful pants not a black or dark gray pair because the color of the top is

Gonna blend in with the pants and it’ll be like really hard for the customer to see where exactly the top ends and the pants begin and it just won’t pop as much so it’s nice to have this contrast after about half an hour all of my tops are done and now it is time to tackle the dresses what’s this little this is how short my bangs are now by the way i like i

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Really overdid it it was bad i’m just gonna adjust the tripod so it fits the bottom part of my body more so it’s a very similar process with dresses i do a lot of poses like with my hand on my waist or playing with the skirt of my dress so it kind of gives some movement to the shot and exaggerates the hourglass figure that i don’t really have but let’s pretend

Like i do sorry i need to stop making self-critical jokes about my body like that is such a base form of humor and i should encourage people to think about their own bodies positively as well working on that one anyways i’m finally done it’s 8 o’clock right now oh i feel like a potato so right now i am just importing all of my photos onto my computer now

I used to go through each photo individually and edit it in lightroom but honestly it just got to be too much work and oftentimes if you try to put too strong of a filter on your photo people just get confused what color the clothing is and accuracy is really the most important thing when you’re selling something online so i’m just going to import them and put

Up the raw files on the internet so i list everything on my squarespace website which this is what the back end looks like but essentially the listing process is exactly the same as if you use depop or poshmark or any of those apps i just choose three to five of the best photos of the item i include in the description the size the brand the condition definitely

Noting any flaws and then any other kind of like quirks about the item like maybe the sizing runs big or it runs small or it’s a sweater that’s a little bit itchy just so people know up front what they’re buying sometimes if i am feeling a little bit extra i’ll like add a little styling tip or what type of event something would be good at like a picnic outfit or a

Lounging around your house having an existential crisis outfit i don’t know those are really the only two activities that i do so and you’re terrified somebody’s gonna stick you in a cage maybe you’re already in that cage and build it yourself all right it is around 8 p.m the next day and i woke up at like 9 00 a.m today and i’ve been packing orders all day you

Guys ordered so much stuff which i am so grateful for i sold out of everything in like a couple hours it was crazy i just realized my sweater is button wrong i think you guys know this about me but i don’t have like an assistant editor basically anybody to do my work for me because i am my own so i am about 11 hours deep into packing orders and we’re chugging

Along folks i don’t know how exciting any of this is to you guys so i thought i would just show you like the very short version which is essentially that i like to segment my steps like i’m an assembly line except it’s literally just me in an assembly line so the first phase consists of weighing my items on a kitchen scale and creating the shipping labels online

So when it comes to creating your shipping label you have three main options i don’t know how interested you guys are in like shipping logistics but this was something that really confused me early on when i was trying to figure out how to sell clothing so i’m gonna talk about it for a second so the first option if you’re selling on an app like depop or poshmark

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Is to just use the apps in app shipping label creator how many times did i say app too many times in one sentence basically apps like depop have an option where default will create the label for you you just have to enter the weight and then depop will email the completed label to you and you can print it out so this is the most convenient but it also is the most

Expensive since these apps overcharge a little bit for their shipping so that brings me to option number two which is what i use when i sold on depop and even in the early years of having my own website which is paypal’s online shipping label creator it’s a little bit more time consuming because you do have to click through individually for each label and create

Your own but it’ll save you one to three dollars per label compared to those in-app shipping services so it really does add up and in my opinion it was worth my time and then option number three is what i use right now basically i signed up for something called shipstation which integrates with shopify and squarespace stores that is so many s’s basically it

Automatically creates shipping labels for you which saves you time but it also gets you a discounted rate on those shipping labels so it saves you money as well however there is a monthly subscription fee which runs from like nine up to a hundred dollars depending on how many labels you’re creating in a month so i really only recommend it to people who are either

Doing like a huge closet clean out or you run your own business so you’re getting orders every single week anyway that is my whole spiel sorry if that was boring as hell um moving onwards once i have all of my shipping labels printed i write a little thank you note on each invoice for the customer then it’s time to commence the packing phase in which i as the

Name would suggest this is very self-explanatory i’m packing up my orders i’m attaching the labels yes i’m doing this on the kitchen floor because i ran out of space in the rest of my apartment because my entire apartment at this point was covered in packages of clothing i had so many orders to ship and then i put the finished orders in a box and hopefully they

Will all be done by tomorrow morning so i can go to the post office and that is pretty much where we’re gonna leave this video overall i shipped just over a hundred orders of clothing so seriously thank you so much again to everybody who bought something and yeah i hope this video was helpful for anybody who’s looking to sell their clothes and give them a new

Home and i will see you guys next week you

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how i sell clothes online 💸 photos, listings, shipping + more By bestdressed